Tagged by Success Magazine as a "One Woman Brand" and “Creativity and Innovation Guru”, a leading "Serial Entrepreneur" by Entrepreneur Magazine and having drawn comparisons to Walt Disney and Benjamin Franklin, Jen Groover's name has quickly become synonymous with innovation, entrepreneurship, and evolution.  This concept and product development expert has not only masterminded and built her own companies but she also has assisted in the launch of over fifty other companies and, in the process, taken on more roles than a Shakespeare theatre.  She has gone from guest-hosting spots on QVC to inking deals with some of the industry’s biggest heavyweights. 

Although it was Jen’s innovative handbag company (the award-winning Butler Bag Company, which launched just over 2 years ago and is now being tracked as one of the fastest growing handbag brands in history) that catapulted her into the spotlight, don’t make the mistake of assuming her experience, appeal, and expertise extend only to the fashion industry.   With a sharp, relevant, and vast breadth of knowledge on everything from business issues to education to government policy and with a natural, energetic on-air presence, Jen is a progressive force to be reckoned with.  She has already become a regularly featured business and lifestyle expert for such programs as Fox News’ “Strategy Room”, ABC’s “Money Matters”, CBS’ “Early Show”, CNBC’s “The Big Idea with Donny Deutsch”, and Meredith Corporation’s “Better TV”.

A great example of Jen’s broad scope of vision and appeal can be found in her signing of a major licensing deal with the brand management company behind Isaac Mizrahi’s Target line.  This is a move that will allow her Butler Bag inspired, complete lifestyle brand of products to branch out on a scale and to a degree that that only the world’s top designers/manufacturers enjoy.  Already, Jen and her products have been featured in hundreds of media outlets such as O, The Oprah Magazine, Redbook, Us Weekly, People, Success and Entrepreneur and her products can be found all over the nation at various retailers, big and small, and appear often on primetime QVC.        

Jen’s seamless ability to cross and merge the boundaries of business, advocacy, and culture can be directly attributed to her childhood and unique upbringing.  With a politically active, women’s advocate mother who had her hands in almost all aspects of the electoral process (including the creation, production and hosting of the award winning program “For You & About You”), Jen was exposed early to the idea of active and passionate participation.  While her friends were at the playground after school, she was spending her time at election headquarters, assisting in fundraisers, in T.V. studios and acting as a “kid correspondent” - an experience that, no doubt, shaped her intricate understanding of the world’s underpinnings and helped give her the drive she has today.

Jen’s diverse experience, unique perspective, and knowledge enables her to identify with, relate to, motivate, and inspire people of varying backgrounds and demographics and has led her to become a highly sought after speaker and author – contributing editorial pieces to several prominent business magazines and booking speaking engagements that include political conferences (most recently the Texas and Pennsylvania Governors’ Conferences), charity fundraisers, Learning Annex seminars, and women’s leadership conferences.  She is also the National Spokesperson for Girls Take Charge, a leadership organization for girls 9-18 years of age, an organization for which she also sits on the Board of Directors.   

As a serial entrepreneur and small business advocate whose guidance and support has impacted thousands of business owners in all phases of the cycle, Jen has recently created and hosts Launchers Café - a cutting-edge entrepreneurial, multi-media, and interactive brand with tens-of-thousands of members that is changing the way entrepreneurs/launchers learn, share information, do business, and accelerate business growth. 

Women’s causes are paramount to Jen, as well.  She has received numerous accolades and honors from women’s organizations such as the Momentum Award from Ceslie Network/Ceslie.com recognizing her as one of the best and brightest women in business.  Jen also was a nominee for an EWomen Network’s International Femtor Award.